Ketelhuisplein DDW17
with La Bolleur
Art direction
Ketelhuisplein is a square in Eindhoven that is used as an exhibition space during the Dutch Design Week. This year around fifteen participants have been gathered with different scales and program.
How to organize it and highlight each of them?
We designed entrances with a strong visual identity and positioned the participants along a path made of 500 stripes (temporary road marking) strengthened by colored customized fences (used usually for construction work) with signage and maps to guide people during their tour.